McDonald’s & Spongebob: New Trend for 2014???


As a society, I think I can vouch for us all and say that when we think of wanting some quick fast-food burgers we think of McDonald’s and when we think about a funny cartoon character that our children adore we think of Spongebob. However, now are we supposed to think of these two elements as (gasp!) fashion trends??? Well Jeremy Scott, newest designer at huge Italian house Moschino, sure thinks so!


At his debut collection a few days ago at Milan Fashion week, he blew us all out of the water with his crazy, eccentric McDonald’s and Spongebob Squarepants inspired designs! The collection included Spongebob SquarePants clam-diggers and coats, dresses and skirts that were inspired and modeled after McDonald’s uniforms, evening gowns printed with candy wrappers, and even a Budweiser cape that could possibly be inspired by the Simpson’s “Duff Man” – anything is possible here right?

So what do you guys think? You think this collection was brilliant, genius, fun, and a walk on the wild side? Or was it an appalling and grotesque insult to fashion and especially to such a prestigious Italian fashion house at Moschino???

Well I guess we will see how Moschino’s revenues will be this year…and if Jeremy Scott will continue to be their head designer ; )

1 Comment

  • Reply February 27, 2014


    Moschino knew what they were in for when they hired Jeremy Scott to take the reins.

    He is known for his in your face commentary on pop culture and his innate ability to make it wearable.

    Moschino took a very calculated step towards the right direction here; the label had shown mundane, trend-neutral, pieces on the runway for a number of years.

    Though these pieces may not appeal to the label’s traditional audience, it will attract those who are looking to make a statement.

    I especially like the blend in silhouettes and the very smart re-branding of the Moschino “M”.

    Jeremy is as fun and outrageous as ever!

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